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Labatt Brewing Company


imageLabatt Brewing Companies, Ltd.

Labatt Brewing Company Ltd. (French: Brasseries Labatt du Canada Ltée) is a Belgian-owned Canadian beer company founded by John Kinder Labatt in 1847 in London, Ontario. In 1995, it was purchased by Belgian brewer Interbrew; it is now part of Anheuser-Busch InBev. Labatt is the largest brewer in Canada.

In the United States, Labatt brand beers are sold under license by Labatt USA, which since 2009 has been fully independent of the Canadian firm and a subsidiary of the privately held North American Breweries of Rochester, New York.

In 1901, Prohibition in Canada began through a provincial legislation in Prince Edward Island. In 1916, prohibition was instituted in Ontario as well, affecting all 64 breweries in the province. Although some provinces totally banned alcohol manufacture, some permitted production for export to the United States. Labatt survived by producing full strength beer for export south of the border and by introducing two "temperance ales" with less than two per cent alcohol for sale in Ontario. However, the Canadian beer industry suffered a second blow when Prohibition in the United States began in 1919. When Prohibition was repealed in Ontario in 1926, just 15 breweries remained and only Labatt retained its original management. This resulted in a strengthened industry position. In 1945 Labatt became a publicly traded company with the issuance of 900,000 shares.

John and Hugh Labatt, grandsons of founder John K. Labatt, launched Labatt 50 in 1950 to commemorate 50 years of partnership. The first light ale introduced in Canada, Labatt 50 was Canada's best-selling beer until 1979.



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Alexander Keith%27s Brewery



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The Beer Store


imageBrewers Retail Inc.

The Beer Store is the trading name for Brewers Retail, a privately owned chain of retail outlets selling beer and other malt beverages in the province of Ontario, Canada, founded in 1927. Owned at its inception by a consortium of Ontario-based brewers, subsequent national and international consolidation has resulted in control now being shared by three multinational brewing companies, two foreign owned and one which is 50% controlled by non-Canadian interests.

Under Ontario's Liquor Control Act, The Beer Store was formerly the only retailer permitted to sell beer for off-site consumption, besides stores on the site of a brewery, locations of the provincial government-owned Liquor Control Board of Ontario (LCBO), and LCBO-authorized agency stores in certain smaller communities. The act and the company's articles of incorporation further stipulate that Brewers Retail cannot sell "hard liquor" (spirits), or consumer goods (like groceries).

The Beer Store's duopoly with the LCBO on 6-pack beers ended on December 15, 2015, with the legalization of 6-pack beer sales at selected supermarkets in urban centres due to concerns over the retailer's monopoly position. The Beer Store still holds a legal monopoly in Ontario for selling larger cases, like 12-packs & 24-packs. A 2013 Angus Reid survey commissioned by the Ontario Convenience Stores Association found that 13% of Ontario residents were aware that "The Beer Store monopoly is not a government-owned enterprise".

Forty-nine percent of the company is owned by the Labatt arm of Anheuser-Busch InBev of Belgium; forty-nine percent is owned by Molson Coors Brewing Company which has headquarters in both the United States and Canada, and is jointly controlled by the namesake families; and the remaining two percent is owned by Sleeman Breweries, an arm of Sapporo Brewery of Japan.

It is regulated by the Alcohol and Gaming Commission of Ontario (AGCO), an agency of the Government of Ontario. As of December 2014, the company operates 448 retail stores which sell beer to the general public. Owing to its legal monopoly The Beer Store (TBS) is the largest distributor of domestic beer to Ontario bars and restaurants, over 16,000 of which are licensed to sell alcohol. The LCBO sells imported beer to bars and restaurants. Many imported beers are available at The Beer Store, but they are imported by the LCBO and then sold to TBS.



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Brava (beer)


Brava is a 4.9% pale lager which is brewed by the Lakeport Brewing Company which is owned by Labatt. It is a discount brand similar to Lakeport's other beers. It is currently available in bottle six packs, twelve packs and cases of 24 and 28. It is also available in 15 packs of cans. It is very popular at 90 Mission Ave. Brava is a similar beer to Corona and Sol.




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Peter Bronfman


Peter Frederick Bronfman (October 2, 1929 – December 1, 1996) was a Canadian businessman and entrepreneur, born in Montreal, and member of the Toronto branch of Canada's wealthy Bronfman family. He attended Selwyn House School in Montreal and the elite Lawrenceville School in New Jersey, one of the oldest prep schools in America, and received his bachelor's degree from Yale University in 1952.

Peter Frederick Bronfman was born in Montreal in 1929, a son of Allan Bronfman and nephew of Samuel Bronfman, the founder of the Seagram Company. He attended the Lawrenceville School in Lawrenceville, N.J., and received a bachelor's degree from Yale University in 1952. Bronfman was the co-founder (with his brother, Edward Bronfman) of Edper Investments, their private holding company that at its peak was estimated to control $100 billion in assets, including some of the largest corporations in Canada. He and his brother also owned the Montreal Canadiens from 1971–1978, winning four Stanley Cups with the team 1973, 1976, 1977, 1978. Bronfman also owned Labatt Brewing Company which owned the Toronto Blue Jays when they won their World Series titles in 1992 and 1993.

On November 14, 1996, Bronfman was made an Officer of the Order of Canada. It was presented posthumously in 1997.

Bronfman died of cancer on December 1, 1996.

York University's Schulich School of Business in Toronto, Canada has its business library named after him.[1]



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Columbia Brewery


imageColumbia Brewery

The Columbia Brewery, located in Creston, British Columbia, was once a part of the Fort Steele Brewery which opened in 1898 by Fritz Sick who went on to establish breweries in twelve towns with his son Emil in Canada and the United States. The Forte Steele Brewing Company was earlier known as the Kaiser and Sick Brewery. A reproduction of this brewery has been re-constructed at the entrance of the Fort Steele Heritage town, located ten minutes north of nearby Cranbrook.

In 1901 the Fort Steele brewery relocated to Fernie where it later became known as the Fernie/Fort Steele brewery. This was one of four breweries operating in the Kootenay area at this time. The other active breweries were Cranbrook, Nelson, and Trail.

In the late 1950s, these breweries were combined under one name — Interior Breweries — and were later combined yet again to a central location of Creston. Creston became the ideal location because of its excellent water source and was in the heart of the geographical market at this time.

In 1959–60 Interior Breweries began producing their beer in the newly built brewery in Creston. Interior Breweries soon felt a name change would better reflect their broadening distribution of quality beers. In 1972, Interior Breweries became known as the Columbia Brewing Company and launched provincial distribution of its beer.

In 1974, Columbia Brewing Company was purchased by the Labatt Brewing Company, a larger company with plans on expanding the Columbia market. The Columbia Brewing Company was renamed in 1993 to Columbia Brewery. Labatt was then bought by the Belgium brewing company, Interbrew, which then merged with the Brazilian Brewing Company, Companhia de Bebidas das Américas, or Ambev, to form InBev. InBev purchased Anhauser Busch in 2008, to dominate as the world's largest beer producer, now known as AB-InBev.



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Peter N. E. Hardy


Norman Edgar (Peter) Hardy was a Canadian brewer and was one of the founding baseball executives of the Toronto Blue Jays. Hardy was born in London, Ontario, in 1917 and later joined John Labatt's Limited and rose to the title of Chairman at the brewery. In 1976, Hardy became Vice-Chairman of the Toronto Blue Jays, and later became Chairman and CEO of the club. Hardy retired in 1992, after the Blue Jays' first World Series win. He was succeeded by Peter Widdrington. Midway through the '93 season, Hardy was brought back in to replace Widdrington. After the 1993 World Series championship, he retired permanently. In April 1985, Sports Illustrated rated Hardy as baseball's best executive in a story naming MLB's Dream Team.

Married to Dorothy, Hardy died in 1997 at age 80. He was inducted to the Canadian Baseball Hall of Fame in 2004.



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Kokanee beer


Kokanee is a beer brewed at the Columbia Brewery in Creston, British Columbia. Columbia Brewery began brewing Kokanee lager in 1959 and was purchased by the Labatt Brewing Company in 1974.

Kokanee is a Pilsner Style Lager with 5.0% alcohol v/v and is British Columbia's best selling lager. Kokanee beer is aged naturally and has a relatively mild taste. A light beer, it is most-commonly found in the Western provinces of Canada and the Pacific Northwest states of the USA, with sparse distribution in Eastern provinces and states. It was made available in the province of Newfoundland and Labrador recently. The Columbia Brewery also brews Kokanee Gold, with a fuller body and 5.3% alcohol content, Kokanee Light, and Kootenay True Ale.

The company's "Glacier Fresh" marketing slogan for the beer originates from the usage of mountain stream water in its brewing. It uses three varieties of malt and a blend of western grown North American hops.

Kokanee started life as a niche brand by attempting to appeal with only radio ads to the residents of the interior of British Columbia with the slogan, "Brewed right in the Kootenays". After Labatt bought the Columbia Brewery in 1974, they hired the advertising agency WestCan later to be known as Scali McCabe Sloves whose Vancouver office produced a number of humorous radio and then international award winning TV campaigns introducing "The Sasquatch", including, for instance,(and still under the name WestCan at the time) 2 IBA's for TV. Two International Broadcast Awards and both introducing the legendary Sasquatch trademark and this success in TV to then take the brand to market domination and peak with a 30% plus brand share in 1986. These Sasquatch ads also were featured on the NBC "Tonight Show" as samples of the "World's Best". Other later efforts included a mock documentary showing Kokanee bottles migrating up a stream like salmon. These helped the brand become the market leader with a share of 17% in 1992. The Sasquatch 25 years later still a critical trademark for this effective branding.

In 1992 Labatt hired Beakbane Marketing, Toronto, to revitalize the packaging. Unusual for the time they changed the icon of the Kokanee Glacier to a photo montage that was shot from a helicopter by nature photographer Alec Pytlowany. The image of the glacier was used on all packaging materials including bottle labels, cans and cartons. At that time a small sasquatch icon was developed and hidden in each design.



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Labatt Breweries of Canada Ltd v Canada (AG)


imageLabatt Breweries of Canada Ltd v Canada (AG)

Labatt Breweries of Canada Ltd v Canada (AG), [1980] 1 S.C.R. 914 is a leading constitutional decision of the Supreme Court of Canada on the division of powers under the Constitution Act, 1867. The Court held that the part of the federal Food and Drugs Act which prohibited the selling of "light" beer without labelling it to indicate its composition and purity was outside of the authority of the federal government to legislate.

Labatt Brewing Co. produced a line of beer with a 4 per cent alcohol content that was labelled as "Labatt's Special Lite" and was sold in Ontario and British Columbia. Under Food and Drug Regulations beers could only be called "light" if it contained between 1.2 and 2.5 per cent alcohol.

Labatt sought a declaration that its "lite beer" would not be subject to the requirements for "light beer" under the regulations.

The Court held that despite that the law was accompanied by a penalty of imprisonment and was related to health and safety, it was not enough to save the Act under the Constitution's Criminal law power. The provisions were found to be regulatory in nature and not prohibitory. Equally, the law could not be saved under the peace, order and good government power of the Constitution Act, 1867. The Court found three cases where the p.o.g.g. power applies: 1) a national emergency; 2) for subject-matter that did not exist at confederation; 3) where the subject-matter is outside of the fields of "local or private nature" and concerns the entire country.

Chief Justice Laskin, in dissent, argued that the Act could be upheld under the general trade branch of the Trade and Commerce power. He believed that the federal government should be permitted to "fix standards that are common to all manufacturers of foods, including beer, drugs, cosmetics and therapeutic devices, at least to equalize competitive advantages in the carry on the businesses concerned with such products."



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Labatt USA


North American Breweries is a parent corporation established by New York City investment firm KPS Capital Partners to manage its brewery acquisitions: Genesee Brewing Company, Pyramid, and Magic Hat.

In 2009, the company purchased Labatt USA, including the American rights to its core Labatt products (such as Blue, Blue Light, and Labatt 50) and agreed to brew those brands on Labatt USA's behalf until 2012. This sale was mandated by the U.S. Department of Justice for competitive reasons following InBev's merger with Anheuser-Busch, since Budweiser and Labatt Blue were both among the top brands in upstate New York, despite the latter having less than 1% market share in the U.S. overall.

The sale did not include U.S. rights to Labatt products not carrying the Labatt label, such as Kokanee or Alexander Keith's, which are now distributed in the U.S. by Anheuser-Busch. Moreover, the underlying intellectual property (such as the Labatt trademarks) remains the property of the Canadian Labatt firm. In addition, the sale did not affect Labatt's Canadian operations in any way; Anheuser-Busch InBev retains full control of the Labatt brand portfolio within Canada.

The company is based at the Genesee Brewing Company corporate office in Rochester, New York. It has been owned by Florida Ice & Farm Co. since December 2012.



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